Romanian Commercial Bank (BCR ) is the Official Bank of the European Youth Capital, Cluj-Napoca in 2015, after the conclusion of SHARE Federation Cluj-Napoca, the NGO responsible for coordinating the project with the support of the Municipality of Cluj-Napoca.

"I welcome the presence of the largest commercial banks in Romania in a project dedicated to youngsters, the category that has the greatest need of support. I am convinced that through their performance, through media opportunities and projects that will develop alongside the European Youth Capital team, this partnership will contribute significantly into raising the profile of Cluj-Napoca, of Romania and the development of youth ." said Mayor of Cluj-Napoca, Emil Boc.

"I am very pleased to see that for a transnational economic partner, the multiculturalism and multilingualism are not only natural approaches , but also resources , what I also want in Cluj-Napoca. In addition to the financial support we have received extraordinary support creative and innovative project ideas, "said Mrs. Vice Mayor of Cluj-Napoca, Anna Horvath.

BCR’s contribution in this project will consist of financial support to projects developed by the initiators of the project, national and international promotion of the project Cluj-Napoca 2015 European Youth Capital, as well as developing its own projects.

Dana Demetrian, Vice President Retail BCR: "Youth platforms are the engine of progress, mobilizing resources together, community values and principles. It is therefore important to support them, encourage them and promote them. This position of Official Bank Bank of Cluj-Napoca - European Youth Capital 2015 honors us, but we also undertake to invest and to reward your trust in BCR".

Within the partnership, BCR will support and academic excellence through partnerships with the largest institutions of higher education in Cluj-Napoca, to develop projects aiming to raise the employability of young people.

Sergiu Manea, Vice President Corporate BCR: "In Cluj-Napoca and everywhere in Romania, young people invest in creativity, technology, social innovation, thus changing the world. In Cluj-Napoca and everywhere in Romania, BCR values and invests in the belief that we can show our strength in Europe. The Cluj-Napoca - European Youth Capital 2015 is a cluster of social innovation in all respects, a cultural model that I think we can successfully export".

Among the actions that BCR will take include:
 Support by promoting national - BCR units and communication campaigns in the media.
 Co- funding of community projects run by Cluj-Napoca’s youngsters
 Conducting special projects in major universities in Romania
 Promotion internationally - through bank branches that are part of Erste Group.
 Organizing special events for the community of young entrepreneurs.


"Besides the municipality we have a new strong partner, that today is the Official Bank of the European Youth Capital. We appreciate that BCR does not support the youth sector only from a financial perspective, but also through involvement in education and entrepreneurship. We want this user to become a model for other private entities and non -governmental sphere." said Mihai Pop, Vice President Federation Share Cluj-Napoca.

SHARE Federation is the organization responsible for implementing the program Cluj-Napoca 2015 - European Youth Capital, currently composed of 37 NGOs, students and youth. This title was won by Cluj- Napoca international competition organized by the European Youth Forum, the seventh Youth Capital of Europe.


Romanian Commercial Bank (BCR ), a member of Erste Group, is the largest financial group in Romania, including universal bank operations (retail, corporate & investment banking, treasury and capital markets) and specialized companies on the leasing, private pensions and housing banks . BCR is the No.1 bank in Romania assets ( EUR 14.4 billion ), the No. 1 bank by number of customers and the No. 1 bank on the saving and lending segments. BCR is the most valuable financial brand in Romania, where the confidence of customers and the number of those for whom BCR is the main institution for banking.
BCR offers a full range of financial products and services through a network of 22 business centers and 23 mobile offices for companies and 538 retail units located in major cities across the country with over 10,000 inhabitants. BCR is the No.1 bank in Romania on the bank transactions, BCR clients having available the largest national ATM network - nearly 2,050 ATMs and POS - 13,500 card payment terminals to merchants and full internet banking, Mobile Banking, phone banking and e -commerce.

Erste Group is a leading provider of financial services in eastern EU. 44,000 employees serve 16.5 million clients in 2,800 branches in 7 countries (Austria, Czech Republic, Slovakia, Romania , Hungary, Croatia, Serbia). At the end of Q3 2014, Erste Group had total assets worth 197.0 billion and record a cost / income ratio of 54.4 %. Index of common equity Tier 1 (Basel 3 partially implemented) stood at 10.8%.

Pictures from the press conference dated 01.14.2015 are HERE .

Event Date: 14 Jan.

About Event

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