Nestle & Youth@Cluj-Napoca 2015!

Nestlé supports Cluj-Napoca 2015 European Youth Capital

10th September 2014 – Nestle Romania is going to show their support for The European Youth Capital Cluj-Napoca 2015, through their program “Nestlé Needs YOUth”, launched on 15th November 2013, program which aims to help youngsters starting their career. The program is going to help promote the title Cluj-Napoca earned.

Cluj-Napoca one of the main universities centers in Romania, will become in 2015 The European Youth Capital, raising awarness on the role that the new generation will have in the development of society. Hence “Nestlé Needs YOUth” program is being launched this autumn offering youngsters different opportunities in creating a new successful career path.

Through a series of events and activities meant to magnify the essential role that youngsters have regarding the development of the European economy, Nestle Romania is going to have an open dialogue with both fresh graduates and anyone interested in finding more about a succesful career. The youngsters will have the opportunity to attend different workshops regarding career orienting courses, they will have guidelines in creating a CV and have the option to attend events with special guests.

„Famous for it’s vibrant student atmosphere and awarded with the title of European Youth Capital 2015, Cluj-Napoca has the opportunity to prove that youngsters have something to say. Thus, I saw in this event a big potential in participating and being part of it with our programe “Nestlé Needs YOUth” on a local plan and contributing in youngsters’ skills development” stated Hervé de Froment, Country Manager, Nestle România.

„We are focused in preparing future events for The European Youth Capital 2015 and as we approach the launch moment our project outlines more and more every day thanks to our partners help. We are proud to start this captivating journey, having Nestle Romania by our side and it’s youth program “Nestlé Needs YOUth”, meant to raise european youngsters life quality ” expressed Vlad Pop, Share Federation Cluj-Napoca.

Through it’s “Nestlé Needs YOUth” programme, Nestle Romania wants to attract new talents and focus on their personal development in an european context which pursues active involvement among the new generation in cultural, social, political and economical local development.

Nestlé, globally
Nestle is a global leader in the food industry in 86 countries, having 447 factories and 333.000 employees. Through their “Good food, good life” campaign, Nestle wants to provide a higher life quality, offering a large variety of healthy products.

Nestlé in România
Nestle entered the Romanian market in 1995 and at the moment they have more than 1000 employees in cities like Bucuresti and Timisoara, key cities for it’s factories.

In Romania, Nestle is one of the most important representatives in the food industry, most of their brands being leaders in their category.
The Nestle portofolio contains a large variety of products for all kind of consumers: breakfast cereals for adults (Nestlé Fitness, Musli Clasic, Musli Tropical), for kinds (Nesquik, Nesquik Alphabet, Nesquik Duo, Chocapic, Cheerios, Cookie Crisp, Cini Minis), for teenagers (Lion), for the entire family (Corn Flakes and Gold Flakes), cereal bars for kids (Nesquik, Cini Minis, Chocapic), cereal bars for grown ups (Nestlé Fitness and Musli), drinks (Nescafé, Nesquik), sweets (JOE, Nesquik, Kit Kat, Lion, After Eight), ice cream (Nestlé Ice Cream), culinary products (Maggi), products for babies (Nestlé Nutrition) and food for animals (Purina).

Joe and Nesquik waffles and coffee specialties like NESCAFÉ 3in1 are produced in Romania, in the Timisoara factory.

Youth@Cluj-Napoca 2015
Cluj-Napoca has earned the title of European Youth Capital 2015 after a international contest held annually by the European youth forum, the most representative youth structure at a European level. The initiative was started by the youth , from youth NGO’s that worked together in order to write the candidacy, which after formed the Cluj-Napoca SHARE Federation. So, the title of European youth capital arrived for the first time in Romania, in Transylvania, and for the next 365 days Cluj-Napoca will be the only city in Europe which will benefit from this award.
The Municipality of Cluj has gawarded the responsibility of implementing the Youth@Cluj-Napoca 2015 project to the SHARE Federation. The SHARE Federation has 32 NGO’s as its members, youth NGO’s or NGO’s with a powerful component oriented towards the development of youth in Romania. The objective of the Cluj-Napoca SHARE Federation is to contribute to the development of the youth sector and to promote the municipality of Cluj-Napoca through the European Youth Capital project, at a local, regional, national and international level.

For further information:

Nestle România
Raluca Predoi
Corporate Affairs Manager
Raluca.predoi[at]ro.nestle.com

Graffiti PR
Elena Dumitrașcu
SeniorPR Consultant
0724 303 815

Federația Share Cluj-Napoca
Diana Apan
Communications Coordinator of the
Cluj-Napoca 2015, European Youth Capital
diana.apan[at]cluj2015.ro

NESTLÉ Romania SRL
Str. George Constantinescu, nr 3, sc A, et 7
Sector 2, Bucuresti, cod postal 020339
Tel: + 40 21 204 40 00 Fax: + 40 21 204 4030
Email: contact.nestle[at]ro.nestle.com

Event Date: 10 Sep.

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